Will the summer of 2020 be without live concert or music festivals? Attending a concert is the opposite of social-distancing so how are we going to enjoy live music while still minimize the risk of spreading the Covid-19 virus? Seth Worby the co-founder of Cannabis Creative Group joins Jim and Larry to talk about this and a number of other topics including how to market cannabis companies without violating the often times restrictive and confusing federal, state and local rules. Produced by PodCONX https://podconx.com/guests/seth-worby https://podconx.com/guests/larry-mishkin https://podconx.com/guests/jim-marty https://podconx.com/guests/rob-hunt
Will the summer of 2020 be without live concert or music festivals?
Attending a concert is the opposite of social-distancing so how are we going to enjoy live music while still minimize the risk of spreading the Covid-19 virus? Seth Worby the co-founder of Cannabis Creative Group joins Jim Marty and Larry Mishkin to talk about this and a number of other topics including how to market cannabis companies without violating the often times restrictive and confusing federal, state and local rules.
https://podconx.com/guests/seth-worby
https://podconx.com/guests/larry-mishkin
https://podconx.com/guests/jim-marty
https://podconx.com/guests/rob-hunt
[00:00:36] Jim Marty
Hello, everybody, and welcome to The Dead Cannabis Show. This is Jim Marty reporting from Longmont, Colorado. And I've got my partner, Larry Mishkin up in Chicago. Jim, nice to hear your voice. How you doing?
[00:00:48] Larry Mishkin
Were all hanging out here in Illinois with five of shelter at home with some weather that makes it nice and warm every morning, 60 degrees in by the afternoon. We're getting all this rain and it gets really chilly. So it'll be nice. We could step back outside. How's everything going in Colorado?
[00:01:05] Jim Marty
Oh, very good. We're starting to open up here. Some of the stores are opening up. I believe I'll be able to get a haircut on Friday. So we'll see. First thing, there's time to get some of the shut down. We are very lucky today to have a guest seth from Cannabis Creative in Massachusetts. So how are you doing?
[00:01:24] Seth Worby
Doing well. Doing well. Thanks for having me, guys.
[00:01:26] Larry Mishkin
Welcome to the show. So we appreciate you taking the time to come on our show today. Tell us a little bit, if you can, about your company. I know that you're involved in Cannabis marketing. Tell us exactly how you got into it and what you do.
[00:01:39] Seth Worby
Yeah, absolutely. It's a long, long story to get to the end of the road here where we are. But I own a business in Boston here called Champ Internet. It's been around 11 years. And we we do a full service marketing outside of the Cannabis space. And, you know, and work with a plethora of businesses from retail to a lot of the restaurants that you go to outside of the Boston Garden. If you ever went yourself, sir, Bruins game or even won one of the bigger ones right outside of Gillette Stadium, there were the Pats play. So we do a lot of work in that space from everything from packaging to online marketing to Web sites as well as, you know, MCO and social. And just a full service runs the gamut of things to bring people into businesses and help them, in essence, make money. When people ask what we do, it's you know, the short answer is how people make money. And then a couple of years, a couple of years ago, Cannabis Creative was born. We had a few clients in the space and realized quick that it was a niche that we could get into and enjoy it. I had a bunch of employees that went to school like myself in Burlington, Vermont, and some from the Amherst UMass area or had gone to UMass in the emersed area. Both those cities won themselves to be very Cannabis friendly. So my staff quickly gravitated to those projects and Cannabis Creative was born. Was my partner just pheno? It too is one of my employees at the time now my business partner. We're one of the leading web slash online marketing agencies for the Cannabis face across the country, which is superexcited.
[00:03:14] Larry Mishkin
Wow. This is a question I get asked all the time by my clients and I'm hoping you can help us. Marketing Cannabis. What are the restrictions that you face? How is it different from your Marketo for marketing more traditional products and services?
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[00:03:30] Seth Worby
Yeah, that's a fantastic question. I mean, it lines up exactly with our background and my background. I've worked, you know, started with large brands like Pfizer and PFG and Aini TV and then have worked for the last decade with smaller to midsize brands, you know, well-known and established enough to be able to professional, but also not your, you know, Johnson and Johnson or whatever it might be.
[00:03:57] Larry Mishkin
With that in mind, you know, there are always going to be different restrictions in different industries, whether it be compliance in financial services or whether it be, you know, how you gather information on a travel website or and so on. So knowing the regulations and rules in each industry is important. A Cannabis itself there in each state, let alone nationally, there are different regulations. And then when you get into CBD and we do a lot of work in both spaces, we'll Cannabis and CBD along with the auxillary businesses as well.
[00:04:30] Seth Worby
We do a lot of work with auxillary businesses like ourselves to people that are supporting this industry as a whole. So it's not just dispensaries, although that is our bread and butter as we do more, just like restaurants in the outside space. And with that, you learn, you learn the differing sires, the different regulations and the different players in the space and within each state we work. We require our team to study up and work with our, you know, with our guidance. And we do have the benefit of a gentleman who donates his time, who had 40, 50 years experience as an attorney, who reviews the regulations with us and make sure our team is abreast. No, obviously, it's on each organization, make their own decisions. However, we're never going to recommend something that, you know, isn't above the board for your team to do. And furthermore, to finish that thought, there are definitely ways not to say around the regulations. But if you read guidelines closely, there are ways to market some of these products in. Industry that a lot of people are timid or scared to do or have been shunned away from because of the way they set it up and they didn't look at these regulations. So it's really important to finish that thought in each state to really know your own regulations.
[00:05:49] Jim Marty
Very interesting. And I would imagine that delivery services are becoming something that you're marketing to during this scene, 19 pandemic, without a doubt.
[00:05:59] Seth Worby
I mean, this this last month or so, we've seen a huge shift. We have clients in Colorado, for example, one of the very first dispensaries in Denver works with us. And all the regulations are shifting their daily, if not weekly, daily. However you want to say on that are, you know, they're a moving target and they're freeing up ability to do different things in each state, little by little. Governors are freeing up. Colorado is more progressive in the sense that it's been around longer than here on the East Coast. I'm based out of Boston. However, you know, in each state there are things changing and delivery is something we anticipate. And I anticipate becoming the norm over the next three, five, 10 years. However, you are absolutely correct. We've seen a drastic acceleration of the need for it, both locally here on the East Coast. And admittedly, we're seeing a.. You know, and in the mountains as well as the West Coast as well.
[00:07:00] Jim Marty
Sure. Nevada, I believe, has just opened up delivery for the licensed dispensaries.
[00:07:06] Seth Worby
Yeah, that's not something, you know, again in each state. It's changing so rapidly. Not something that I was aware of. But it makes complete sense. And they're reacting quickly with this virus because, you know, considered essential business and they want to know. And also with people not to get you to listen to your past deficits. I know you guys will. We'll have more knowledge than I will around the BPP and all the financial benefits and things that are out there.
[00:07:33] Seth Worby
And in this industry, I know it's a challenge for a lot of people. So allowing them to continue to generate revenue beyond the initial boom. And I don't want to call early March, mid-March a boom, but admittedly, guys, phone home. Many clients kind of said, hey, and I'll quote one of them that literally said, hey, that it came to this for us to get these types of numbers. But we're having record breaking news. So, you know, it's interesting that that's what it took. So, you know, everything. I think people have hunkered down, they've got their supply, and now it's starting to normalize a little bit again.
[00:08:09] Jim Marty
Right. Yes. So sales isn't good for many of the Bridge West clients that we work with. However, I think when the numbers come in for April, they will be below 2019 because for several of our clients, for 20 was just absolute bust where they had anticipated, you know, basically the Cannabis national holiday and they couldn't really participate. So I think we'll see the April sales come in the low to 2019, but that's to be determined.
[00:08:39] Larry Mishkin
Well, see, that's interesting, Jim, because out here, you know, in Illinois, we're still just a a work in progress. And,
you know, although we haven't gotten a home delivery yet, we do have curbside service, which for us feels like home delivery. It's such a major deviation away from what the rules originally were were set up, designed to do. We haven't seen our April numbers yet, but the clients that I speak to all report being very, very busy, you know, having a steady stream of customers coming in the door. It does help that they labeled it as a essential items, certainly. But from our perspective in Illinois, we just couldn't be happier because we think that this really bodes well for the continued the continued sales numbers during this period of time. It just really bodes well for what we're going to see. What's this pandemic is gone and once everybody is free to come out, do their thing again. And of course, we're sitting on the cusp of a big moment here. On May 1st, the Illinois adult use statute states that the secretary of state's office is supposed to announce those groups that have been awarded adult use dispensary licenses. So we'll be diving right into that. And, you know, that's going to be very exciting time for us. And I would suggest that for you, that's just as big of a time, right? When you get these new companies, that new industries that are just starting out, they all need marketing. They have to establish a brand. Is that where you come in?
[00:10:08] Seth Worby
Absolutely. We we plug in to wherever they are in the process. I can't tell you how many clients over the last few years literally helped go through naming contests where we're figuring out what is the name, whether it be the dispensary or of an adult use brand. We're going through a lot of those right now. We have a multistate operator that operates in Missouri, Florida, Massachusetts, New Hampshire. You've had all over and they're getting their adult use. Set up and, you know, so it's one of those things where branding is a huge component and you want to stand out. You know, you can follow the model as you guys are in Colorado. I want to give you and ones in Illinois. You'll look at the footprint like Colorado and California put forward and the people that are succeeding. And you can see it. And not to say to my competitive research or market research, which is going to these shops and I'm an enthusiast, admittedly a user, and enjoy, you know, a medical card holder. Holder and have been for years and just, you know, and like to see what's out there. But what's happening or has happened. No west is that, you know, the differentiators. You have your chief guys, you have your luxury brands, you have your you know, your different expertize with technology. And you're going to start to get that on the East Coast and across the country. It's spreading. And unfortunately, the Midwest, where you are in the Illinois and we have people in Oklahoma that
we're starting to work with and and so on.
[00:11:32] Seth Worby
I say I think they're the next wave. So it's almost like West Coast, East Coast and then Midwest behind it. And they're all going to follow suit. But what happens and what's happening is that branding is definitely becoming more and more evident that it's going to drive, you know, return customers the experience, how clean, how well and synchronized everything is from the first experience to one. They walk out the door to when they're on your website into how they find you. And that's exactly what we do. We help customers, clients, if you will, call them partners, because we're not really looking for somebody who just needs a website, but we're looking for somebody who wants help with all of this. How am I going to make more money? How I'm opening and dispense for a business in the space. I'm a grow. I'm this. I'm that. I'm starting a brand. How am I going to sustain it? How am I going to drive traffic and in essence, then convert it. And for everybody is different. Is it getting people through the door? Is it getting other dispensaries to grab and wholesale their product? You know, it's whatever that goal is. And our motto will champion Cannabis creative and Cannabis creative specifically as we move forward within this industry as being the same. And let's start with the end in mind. So it's understanding what is their end goal and then how do we get you there? Our people are gonna find you. Who is it looking for you. Who do you want? Looking for you. And then once they find you, what do you want them to do? What action is it? Can they take that action? Asking those who, what, where, why and how before they even start. Typically gets them successfully to an end point that they're really happy with. And we've helped businesses grow dramatically.
[00:13:15] Seth Worby
And X is five, 10 X if not further in the traditional space in the next year. So we've seen a few of our our clients get acquired and the owners being fantastically happy, if you will.
[00:13:28] Larry Mishkin
That's great. Let me ask you this. How do people get a hold of you?
[00:13:32] Seth Worby
Great question. You can put it up. You can find this a Cannabis creative hub. Our Web site is the best way. So real simple. Just go online. Obviously can give us a call. Shoot us an email. And so I Cannabis create over fill out the form right there. We have Instagram. We're very active as we offer that for our clients. We do it for ourselves. And we're also most of the trade shows. And fortunately, with everything going on right now, there aren't any events or kind on stand still like everybody else with our booth investments. And on the flip side, you know, we do between myself and Joseph, the micro other co-founder in this business, we do a lot of mix of activities. We speak.
[00:14:12] Seth Worby
He can then NCAA events. And we were readily available in the industry and try to educate. We don't believe in marketing ourselves, per say. We believe more in the fact that we know this industry and we know the marketing.
Come here when we have to say, take a look at what we've done. And at the end of the day, if you like what you see, give us a call. And because of where we're at, I say go to the Web site. This is Cannabis creative dot com. For the time being. Is there going to be an entry show boost to to come by and say hello at.
[00:14:46]
I want to take a quick break to thank you for listening to today's show and to invite you to listen to all the other great MJ Bles Cannabis podcast like Raising Cannabis Capital, the show, which features Cannabis entrepreneurs that are raising money to expand their organization. Tune in each week on Thursdays and Sundays to hear founders of awesome Cannabis companies talking about their business and their fundraising plans. Who knows, maybe you'll discover the future Amazon or Apple of Cannabis on the Raising Cannabis Capital podcast.
[00:15:19] Larry Mishkin
So part of this show is we like to talk about music and rock and roll, so we understand that you are done with the fish on the fish does for quite some time. You went to school up in Burlington and so did you get the average Asema nectars.
[00:15:36] Seth Worby
So personally, I miss their their private shows or late night shows at neckers, but I spend some time in Nectars myself with with Grippo down in the basement. And there are few thousands and had some friends that were heavily involved in the music scene. One of them's actually shifted over to the DMC and works with Skrillex. I think it's how you said and Z and some of those guys, but he used to rap it and and perform with those guys that next year. So I've had some great times there, but never got to see them play. But I always recommend that the poutine prize, if you're there, they're legendary after a night of dark beers. That's for sure.
[00:16:14] Larry Mishkin
Any anything you've heard about Fisher's summer tour? We just recently finally got the announce with the debted company of canceled their summer tour. It looks like groups are dropping one by one. But the last time I checked, I had not seen any official word on Fisher's summer tour.
[00:16:29] Seth Worby
So, Sam, I mean, I'm in the I'm in the Facebook group that has, I don't know, X amount of followers.
[00:16:35] Seth Worby
And it's pretty active, if you will. I mean, I've been to 50 plus shows and both my brothers are are UVM grads. They're older than me. So I followed them up to Vermont and bought right into it. My other you know, my oldest brother has been to over 100 shows and even with two little kids, still finds a way to sneak out every summer and get to I don't think he's missing. MSJ New Year's in years, brought me to Baker's dozen and made me go, you know, in the summer over a couple years back. But after this summer tour, you know, what I'm seeing on the Facebook group is I keep seeing hoaxes that it's been it's been canceled. I'm assuming it's come in. I mean, they're already prepping on all the fan site and the ticket sites. How you get refunds and how to process if you sold to third parties and and all of that. So it's just a matter of time. I mean, this, unfortunately, is a time where everybody needs to stay healthy. And getting groups together like that just doesn't make sense as a concert go or a huge sports fan. I don't know if I'm going to miss the fact that we miss the Masters or Eddie or or going to a Red Sox game as much as, you know, his show or catching, you know, that debt company is summer at Fenway. But my I understand the reality. And as an employer, I want to make sure that, you know, don't put anybody in harm's way. And and if getting in groups like that is, you know, concerts are obviously at the moment until there is a vaccine, know, not not the greatest idea.
[00:17:58] Larry Mishkin
Yes. Maybe kind of sucks being a grown up sometimes. Right. Let's just go out and have some shows already, for God's sake. I can only I can only watch those opposition generated movies so many times before I really start Jones ADEX the day after the audience myself.
[00:18:12] Seth Worby
I hear you. I've been I've been kind of bombarded online with the virtual music medley's, and I can't decide if I hate them or love them. Some of them are really good where, you know, I saw Lean On Lean On Me for Canada or whatever earlier announced and 30 other great artists, you know, from their country put together. And it was done really well. And I saw another one a week ago. But it's just like, come on, I just want to see, like some some real tunes here, not people blending together 30 different video shots to make it into a cool little clause.
[00:18:43] Jim Marty
Right. Well, you know, Tray just did that extensive interview in Rolling Stone. I found it really interesting. And he was talking today. He's holed up in his apartment in New York City. He does spend of his lot of his time unwinding the upcoming tours. He was speaking specifically about the tab. Trey, Anastasia's band is not going to do their tours. I suspect he was also starting to unwind the fish summer tour. It's a very interesting long article and it talks a lot about the new album, how they recorded it quickly in the barn in Vermont. It is. So Trey still has his barn. And it was interesting to me was I started listening to that album and realized Obamaland. I heard a bunch of these songs, you know, in the last couple of years, I have not missed something. All but one Dick's Sporting Arena shows
in Commerce City, Colorado. That's a big event for us every year. And so I've seen a lot of pictures there. I'm lucky enough to have seen Phish shows at Red Rock before they were uninvited and then after they came back in 2009. One of my great memories is a fabulous character, zero, where Billy Kreutzmann from the Dead sat in with the fisherman on drums. And so I've had a lot of great experience with fish. Seth, maybe you can share with us one or two of your favorite fish stories.
[00:20:15] Seth Worby
Yeah, absolutely. I mean, the gorge for me. Is the spot I mean, my experience going out to Washington and seeing them at the Gorge about a decade ago was just was something else. When you walk around that bend and you
take that turn for the first time and, you know, you had a camp say it's about a half mile away or so and you see a dirt path and you you don't even really see the venue. It's not like, you know, when I was at Coventry or walking Glan or where you kind of know where the stage is and where you're headed, you just come around this turn and all of a sudden you go from this, you know, valley of a field where people are just camped out. And then there's this ravine, if you will. Our gorge, I guess, is why it's called the gorge. And it just rocks 200 feet and the stage
overlooks. And it's typically around sunset. When you first do that, it's just that setting is just something else. And and it's it's, you know, probably the best I've ever seen a show just setting was for me. I would go back there any any time for a show. You know, Red Rocks is definitely on my list.
[00:21:15] Seth Worby
I was just there in Colorado. I'm a big, big writer. And in the winter. So who's just out there? And you just went by there and I was hoping to get there this summer. It's on my bucket list and just haven't had a chance. And then, you know, a good story I personally haven't done. Dex and my brother last year was there and he was close on the floor and he got knocked in the head by a buddy. You know, we're not the tallest, tallest guys. And he was knocked in the head by a buddy, by his elbow and didn't notice that the time ended up out of work for about a month once he got home. So he learned, you got to be you've got to be careful down on that. Down on the general admission area here, you're getting into it. So, I mean, for 40 plus year old guy to come home with a concussion from a show, it's a tough one to tell each hour. But but he had to do it. So that's his takes experience. But he's even Spider, I'm going back this year, so it's not going to stop them, that's for sure.
[00:22:08] Jim Marty
Yeah, well, the gorge is on my list. I've never been there. Mentioned we were going to meet up with our grown sons. Our sons are 22 and 32, and we're all going to go to the gorge for the fish shows this summer. So now we're not.
[00:22:20] Seth Worby
Hopefully they'll get those on for for a future year because it's you know, like I said, it's such a it's the music. Music there is great, but it's the setting itself. It's you get brought into a different place. You know, it's as many times as D.C. a show at a at an antique theater or in and inside, you know, a hockey arena or even at a football stadium, you know, whatever it might be, just like Red Rocks, which I haven't personally seen. It's, you know, anybody who's been to it says it's part of the experience. And, you know, you're just you're brought into a place that music is meant to be played in a natural setting. And it's just it's phenomenal. You know, they they always really, from my experience, at least when I was there, really jambo. Which made it made it even better.
[00:23:03] Larry Mishkin
Well, I'll tell you this. I agree with you. A lot of what you're saying. And I think that certain settings, you know, definitely make a big difference. You know, just like you mentioned, Madison Square Garden for the for the Fish New Year's show and for the for the baker's dozen. A few years ago, you know, the dead had all of their locations, too. And, you know, you mentioned Red Rock. I agree. You'll see a show at Red Rocks. Was the ultimate Deadhead experience for me. Some of the Greek theater, you know, all those places. And as much as I love seeing them outside and I do love seeing them outside, it's those types of venues. There's something really special about a place like Madison Square Garden, you know? And I can't tell you why, other than the fact that it's in New York and it's a mess. But some of the best dead shows I ever saw were Madison Square Garden. You know what? If you get some of these nice little theaters where, you know, they like to play from time to time. A few years ago on phishers summer tour, they came through St. Louis where I'm from. And they did a show at the Fox Theater there. And for me, that was amazing. The dad used to play at the Fox Theater in St. Louis in the late 60s and early 70s, legendary four or five hour shows that they would play there. I wasn't old enough at the time. By the time I was old enough, the dead stopped coming to St. Louis. And then one year they were going to do two shows at the Fox Theater. We got all of our tickets. The jury went into his diabetic coma, I guess was 86 and they canceled. All the shows are still a couple of my tickets just to prove to it. But, you know, for me, it's always a toss up between a beautiful outdoor setting and one of those really nice, you know, indoor little theaters where they could just get all fired up and crank it out.
[00:24:35] Seth Worby
Oh, yeah. I mean, at the end of the day, with the look at the lighting shows today, it's that's all part of it, too. And then, you know, is she the one thing my last thought on that. And then I'll turn it back to you guys. But, you know, I message I had never been at being a Boston guy. Admittedly, you know, amnesty is never a place I'd really want to enter unless, you know, maybe it was a playoff game. I wanted to go and support my squad. But Knicks haven't
been good for the last 20 or so years. No reason to really head that way. But, you know, the end of the day, when I when I first had my my first show experience, their thing, I turned to my brother and said was, you know, is the floor shaking?
[00:25:12] Seth Worby
And then he kind of looking at you talking about. It's just the way that build it, the way that building moves, whether it's custards. It's just got that feel to it.
[00:25:20] Seth Worby
And you look up at the writers and you see the you know, as a sports fan and a music fan, you see, you know, the Billy Joel thing, the fish stuff up there. And, you know, and you see all the famous players numbers retired and the whole stadium.
[00:25:32] Seth Worby
You know, one point I was like, I didn't take anything, but I feel like I might. You know, the whole place moves with the music and how the crowd moves like no other stadium.
[00:25:42] Seth Worby
And I found that after three nights of that, I got used to it. And it really made for part of the experience. And the music changes as the stadium kind of moves with it, if that makes sense.
[00:25:53] Jim Marty
And if I could jump in real quick before I go. You are correct about that. The concert for Madison Square Garden is like on the fifth floor above all the parking, although it is a suspended four. So it literally does move. So you are correct about that. And I do need to jump on it. I'll just share one thing quickly before I do. And that is in that interview with Trey in Rolling Stone. There's a little segment where Mike Gordon talks about how he and Paige actually went fairly well in Chicago. The show, Larry and I were at the Grateful Dead fiftieth reunion, and it was Paige that said, boy, it's really funny watching Trey. He's actually really good up there. You know, they're so used to sitting beside him on the stage. They very rarely actually get to see him play separately. So that was a very interesting comment. He said, yeah, this is really interesting down here on the floor and people are leaving to go to bathrooms and chat. Cheering and clapping, a very different experience for us. We're always up on the stage, though. But then, Larry, I'm going to let you wrap it up. No, this is fun. My next phone call.
[00:26:56] Larry Mishkin
Okay, Jim, thank you so much. We'll talk to you soon. Bye. OK. So that's just one or two more quick questions here. Just just I could talk about this stuff all day. I know during our show you said that you were just a little too young to miss Jerry. Did you ever give a chance to and see dead company or filming friends or any of the dead group?
[00:27:14] Seth Worby
Yeah, absolutely. So I've seen that in company with John Mayer a couple of times anyway.
[00:27:19] Seth Worby
And I'll tell you, the first time I went, I was skeptical. You know, he loves shows at Fenway and I get a free kick. So, you know, I'll go. So it was a ninety five degree night. You know, one of those scorchers behind home plate where we got into the stadium and walked in. And instantly was just brought into the music. And I was actually very impressed. I had never been a mega fan. And when you got go and I he was hitting the notes well and a you know, can wait for the second year to go back and it was a blast. So, yeah, I really enjoyed that experience as one of the better shows and I wasn't anticipating it. You know, I never really was. You know, as I'm a younger guy to the dead generation, I just missed it. And know I was probably 12 or so when they kind of stopped and and all that. So for me, you know, I knew the songs and I knew the music, but I never really understood it. And being a Burlison guy, when I got introduced to everything, Phish always made more sense. But yeah, I thoroughly enjoyed the show in the summers on the Fill-in friends side. Yeah. When I was in Burlington up in school, I did a lot of work and community service for different reasons as we all when we're young. And I donated a lot of time of mine to the Memorial Auditorium up there. And I was lucky enough to they were coming through town that summer on tour and I was lucky enough to be doing set up in there when they got to do my check. And I I saw some other cool shows that summer. Jackson Browne taking it easy. I think his big time. And then I saw some comedy acts and whatnot. But that experience is on friends and down and kind of an intimate setting with a male like 50 people in the auditorium while they were doing my check. And all that stuff was really, really cool for was for me as a as a fan.
[00:29:10] Larry Mishkin
Sure. You know, and that's that's really one of the nice things. You know, my kids are all now getting hard into the dead and fish and all of that fishes vicious because we're both kind of discovering them together. I just I you know, I was so heavy into the dead at the time. I just didn't have time to take on another jam band. Yeah, it's fun to watch Phish. It's fun to see all of them. And you just have a chance to really hear the music and see how, you know, it just it defies generational lines, just keeps going on and on. You know, I could say that as a Deadhead. Clearly, we all miss Jerry very much. And for some of us, it's it's more of an issue than others. You know, in terms of going to see these shows. But I would agree with you that after being at least initially skeptical of Judd there, he's really proven
himself over time, both in terms of his dedication to it and does his craft that he really puts out there. And it's great to see. And, you know, for me, it's just nice because it keeps the job to keep the whole flow going to the same crowds and the same atmosphere and all of that.
[00:30:08] Larry Mishkin
And, you know, do we miss Jerry? Yeah, we Mystere, you know, when I get my wife's cousin's daughter who lives out west and shoot her husband, a big. And so they're asking me about it and, you know, I use this line all the time, so people have already heard I apologize, but as great as it isn't as fun as it is, you know, I just tell people, look, it just takes a certain amount of getting used to. And this is what I mean. Magin, you know, you're a huge fish fan. Something happens to Tré and they say, that's okay, we're gonna bring in John Mayer to be the lead guitar player. Then they go on tour for three years with John Mayer playing tricks for John Mayer to do a great job. He's shown himself to be amazingly versatile guitarists. Then like he fills in for the dead very nicely, too. He's not cheery that he's not great. So, you know, we do the best with what we have and quite frankly, just happy to be able to go out there and see life music and get stuck at home like this. Really drive the point home even more.
[00:31:00] Seth Worby
Yes, absolutely. It'll be nice to be able to get out no matter what it is. And you hit nail on know that. I mean, I grew up with a musician, a natural musician in the house. One of my brothers is an incredible you know, the they call the support or whatever. You know, he can hear a key and from a different room and come in and touch the piano and never miss it. And, you know, and he'll know, you know, I get it every time. So, you know, growing up with that and then seeing John Mayer, you know, it's just he's a natural musician. And watching him do it. You know, I got. Wow, it's impressive. Quick. You know, honesty is better than Dario's because like you said, it's part of the stage presence and you know who's what. When he was on that night or at that stage in his life or whatever was going on. But just from a musical standpoint, he's just, you know, naturally, you can tell he's a born born musician. But I couldn't agree more. I mean, just getting out of the house and being able to see some live music and just caillaux the buzz and then have a buzz will be a good day, that's for sure.
[00:31:56] Larry Mishkin
Absolutely. You are right about that. Well, Seth, we are getting towards the end of our time here than, you know, for Gemini's, this is always a problem because once we get started on a conversation like this, we can go all day and half the time. Dan has to jump in and tell us it's time to stop. So this time I'll I'll I'll do his job for him. But it's been great talking to you. Thank you so much. You've given us information about how people can get in touch with the Cannabis creative group. And hopefully you'll send us some information that we can post on our Web page so that anybody who's interested in getting in touch with you will be able to do so.
[00:32:29] Seth Worby
Yes. That sounds great. I really appreciate the time today, guys and everybody there for listening. Yes. Thank you. And, you know, like like you said, they're Cannabis creative dot com or Cannabis creative group. I mean, get to us. Either way, they're either those you are elves and we'll get the information over to you so that it's all up there on the Web site. Maybe I'll try to pull some old dusty photos if I can get something from walk ins, land, or maybe for my cub in three days or who knows what I'll find, but I'll see what I can share with you guys to get up on the website, some fun photos and whatnot. And that will go from there.
[00:33:00] Larry Mishkin
Well, that would be great. Well, everybody, thank you for listening to their guests with Seth Warby of Cannabis Creative Group. On behalf of my co-host Jim Marty, this is Larry Myshkin signing off, telling everyone to stay healthy and keep listening to their good music. Thanks, all
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